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Solve your hardest cannabis marketing
problems with a proven partner.

The Cannabis Marketing Agency for Pennsylvania Dispensaries

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Dispensary marketing servicesDispensary marketing servicesDispensary marketing services

SOLUTIONS

Our Dispensary Marketing Services

Comprehensive cannabis marketing services developed to help Pennsylvania dispensary owners grow your business.

FUEL CUSTOMER GROWTH

Paid Advertising

Paid marketing often misses the mark for cannabis retailers. We help dispensaries target and acquire their ideal customers.

Increased brand visibility in competitive markets

Higher quality traffic and leads

Improved ROI on ad spend

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Paid advertisingPaid advertising

Paid advertisingPaid advertising

DRIVE REPEAT PURCHASES

Cannabis Email Marketing

Pennsylvania dispensaries often underutilize their most valuable asset, their email list. We help dispensaries maximize revenue from their email subscribers with cannabis email and segmentation.

Higher engagement rates and customer retention

Increased average order value

Boost in customer lifetime value

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DOMINATE LOCAL SEARCHES

Cannabis SEO

Most dispensaries struggle to rank locally. We help dispensaries from Pittsburgh to Philadelphia climb to the top of local search results with proven, relevant strategies.

Improved visibility in local search results

Increased foot traffic to your physical locations

Enhanced online-to-offline customer journey

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Paid advertisingPaid advertising

Paid advertisingPaid advertising

TRANSFORM DIGITAL PRESENCE

Dispensary Website Design

Dispensaries often fail to convert online visitors into in-store customers. We help dispensaries turn website visits into in-store sales.

Higher conversion rates from web visitors to customers

Improved user experience and brand perception

Seamless integration with your other marketing efforts

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WORK WITH CAA

Lead Your Local Market

We limit our partnerships to a handful of dispensaries to avoid conflicts and ensure you lead your local market.

GET STARTED

NEWS & REGULATIONS

Pennsylvania Cannabis Market Updates

Stay informed on the latest cannabis regulation updates in Pennsylvania.

90.5 WESA

Pennsylvania Governor Advocates for Marijuana Legalization in 2025

90.5 WESA | Dec 16, 2024

Governor Josh Shapiro of Pennsylvania is urging state lawmakers to legalize recreational marijuana by 2025, aiming to generate $250 million in annual revenue and reduce law enforcement burdens. Legislation has been introduced in both the House and Senate, with ongoing discussions about incorporating equity components into the potential cannabis laws.

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Pennsylvania Capital Star

Proposed Pennsylvania Cannabis Legalization: State-Run Dispensaries and Private Sector Roles

Pennsylvania Capital-Star | Dec 4, 2024

Pennsylvania lawmakers are introducing a bill to legalize recreational cannabis, proposing sales through state-owned stores similar to the current liquor system, while allowing private businesses to participate in cultivation and consumption venues. The legislation emphasizes criminal justice reforms, including expungement of past cannabis-related offenses, and aims to support minority business owners and communities affected by prohibition.

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Forbes

Pennsylvania Lawmakers Propose New Cannabis Legalization Plan

Forbes | Dec 2, 2024

Two Pennsylvania state lawmakers have unveiled a new plan to legalize recreational marijuana, aiming to address the state's status as an "outlier" in cannabis policy. The proposal seeks to create a strong marketplace that centers public health, raises state revenue, and supports individuals and communities harmed by the criminalization of cannabis.

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The Pittsburgh, Pennsylvania downtown city skyline on the rivers at dusk.Liberty Bell and Independence Hall in Philadelphia.Philadelphia, Pennsylvania downtown cityscape on Broad Street at City Hall.

STAY COMPLIANT

Marketing Your Pennsylvania Dispensary

Navigating Pennsylvania's medical marijuana market requires strict adherence to state regulations, particularly concerning marketing and patient interactions. Key compliance areas include:

  • Medical Patient Verification and Documentation: Dispensaries must ensure that medical marijuana is dispensed only to patients and caregivers registered with the Pennsylvania Department of Health. This involves verifying the validity of medical marijuana identification cards and maintaining accurate records of all transactions.

  • Advertising Compliance: Pennsylvania mandates that all promotional, advertising, and marketing materials for medical marijuana adhere to federal regulations governing prescription drug advertising, specifically 21 CFR 202.1. Additionally, these materials must receive approval from the Pennsylvania Department of Health prior to use.

  • Regulation Public Communication Standards: Dispensaries are prohibited from advertising within 1,000 feet of schools, playgrounds, child care centers, or similar facilities. Advertisements must not target individuals under 18, depict the actual consumption of medical marijuana, or make false or misleading claims. Furthermore, all advertising materials must include warnings to keep medical marijuana out of the reach of children and that it is for use by certified patients only.

  • For comprehensive guidance, consult the Pennsylvania Department of Health's Medical Marijuana Program regulations and the Pennsylvania Code, Title 28, Chapter 1141a. .

    Based on our BNCHMRK data top-performing dispensaries excel by building robust loyalty programs, with dataset averages showing a 55% opt-in rate for new customers. Success comes from maintaining high customer review rates above 4% for new customers, while achieving a 65% marketing opt-in rate through personalized communications. Creating distinctive brand positioning and optimizing customer experience are crucial differentiators in the market.

    Under Pennsylvania law, Delta-8 THC products exist in a complex regulatory space. The state follows federal guidelines established by the 2018 Farm Bill, which legalized hemp-derived products containing less than 0.3% Delta-9 THC. However, Pennsylvania has not explicitly regulated Delta-8 THC through state legislation. Products must be derived from legally grown hemp and undergo required testing to verify THC content. Sellers should maintain detailed documentation of product sourcing and lab results. While Delta-8 products are currently available in Pennsylvania through various retail outlets, sellers should stay informed about evolving regulations and ensure compliance with both state and federal requirements regarding labeling, testing, and distribution.

    Our BNCHMRK data reveals successful dispensaries achieve a 56.9 average marketing efficiency ratio (MER) and maintain a $1.15 average cost per order (CPO). With an impressive 82% customer return rate, these results come from combining strategic local dispensary SEO optimization with targeted cannabis email marketing campaigns that drive consistent traffic growth.

    Look for an agency with proven cannabis industry experience, knowledge of the Pennsylvania market, and a comprehensive dispensary marketing services. Check out our client results to see how we've helped dispensaries across the country to corner their market share through data-driven dispensary marketing.

    Recieve Exclusive Market Insights.