Dispensary Marketing Agency
Dispensary Marketing Services Turning Browsers Into Buyers (And Compliance Officers Into Fans)
Our dispensary-focused marketing approach builds the customer base that makes your competitors wonder what they're doing wrong.
Book A CallFrom California chaos to New York nonsense, we've conquered cannabis marketing in 21+ states, your turn to join the fun.
Why Cheap Dispensary Marketing Agencies Are the Most Expensive Mistake You'll Make
That "affordable" agency just cost you more than our premium service ever could.
Compliance violations = legal nightmares
Our campaigns stay squeaky clean while generating serious revenue.
Invisible SEO = invisible profits
We dominate local search while competitors wonder where their traffic went.
No retention strategy = hemorrhaging money
Every lost customer costs 5x more to replace than retain.
Amateur web design = amateur results
Professional sites convert 300% better than DIY disasters.
Penny-wise, pound-foolish never built a cannabis empire. Professional marijuana marketing does.
Dispensary Marketing Services
Marketing That Hits Harder Than a Dab Rig
We use proven, dispensary-specific marketing strategies to get your community talking, shopping, and returning for more.
Your customer’s phone? Now your most valuable shelf space.
We keep your brand in their pocket so you’re the shop they keep coming back to.
Email Marketing for Dispensary
Become Google's new favorite dispensary
We rank you at the top, so you’re always the first choice for local shoppers.
Local SEO for Dispensary
Stop paying for impressions. Start ringing up customers.
We clear the gatekeepers, keep you compliant, and make your shop the one they see first.
Advertising For Dispensary
Design that drives sales, not just compliments.
We build sites that feel like your store, making you the familiar favorite online and off.
Web Development for Dispensary
Our Dispensary Marketing Agency Process
We're Data-Driven, ROI-Obsessed (Just How You Like It)
Discovery & Market Analysis
We dive deeper than your competition's flower selection. Brand story, target audience, competitive landscape - we research everything so your strategy starts with insights, not guesses, hunches or assumptions.
Execution
We launch integrated campaigns across SEO, ads, email, and web while your competitors are still figuring out compliance. Our agile team adapts faster than cannabis laws change.
Strategy & Planning
Armed with data, we build your roadmap to becoming the local favorite. Whether you need more foot traffic, online orders, or brand loyalty, your plan is as unique as your store's menu.
Measurement & Optimization
Advanced analytics, heatmaps, and call tracking fuel our obsession around every dollar invest because I-280E doesn't leave much extra.
Cannabis Businesses We Serve
Solutions For Every Type of Dispensary Owner
Single-Location Dispensaries
Statewide delivery or online-only? We've got you covered.
Our dispensary marketing services help you stand out against bigger chains with hyperlocal SEO, targeted loyalty programs, and ads that speak directly to the locals in your neighborhood.
Dispensary Marketing Case Studies
Receipts or It Didn't Happen
Tourist hubs, big metros, small towns. We’ve lifted them all, screenshots and timelines prove it.
Positive Energy
We transformed Positive Energy from "seasonal business" to "year-round powerhouse" with SEO that works even when the beach is empty.
View Case Study
EMBR
We helped EMBR become the "talk of two towns" with bulletproof local SEO, making established competitors look like amateurs in their own markets.
View Case Study
Main Street
We built Main Street as a "choose your own adventure" experience, a medical sanctuary meets recreational playground, so every customer feels like they found the perfect spot.
View Case StudyPositive Energy
We transformed Positive Energy from "seasonal business" to "year-round powerhouse" with SEO that works even when the beach is empty.
View Case Study
All the Dispensary Marketing Insights You’ve Craved, But Didn’t Have Time to Ask
State-by-State Dispensary Cannabis Marketing Guidelines
Since each state has its own rules, our services adapt accordingly. Below is an overview of every market we serve, accompanied by quick links to the governing body that sets the rules, your dedicated service page, and our in-depth marketing playbook, where available.
Alabama
Alabama's medical cannabis program is still finding its footing, with a handful of licensed cultivators and processors operating under the Alabama Medical Cannabis Commission. All ads require pre-approval, and you can't target minors or advertise near schools, which is standard practice.
Who’s in Charge:
Alabama Medical Cannabis Commission
Your page:
Alabama Dispensary Marketing
Our guide:
Alabama Medical Cannabis Commission
Alaska
Alaska punches way above its weight with the highest per-capita cannabis sales in the country. The Alcohol & Marijuana Control Office runs the show, and they loosened up some rules in 2023, you can now advertise on buses and give away samples. Billboards are still off-limits, though.
Who’s in Charge:
Alaska Alcohol & Marijuana Control OfficeYour page:
Alaska Dispensary Marketing
Arizona
Arizona's adult-use market is gaining momentum under the Department of Health Services. House Bill 2451 keeps things pretty buttoned-up: only licensed spots can advertise, you need to verify that your audience is over 21, no cartoon characters are allowed, and you must stay away from schools and churches.
Who’s in Charge:
Arizona Department of Health Services – Marijuana DivisionYour page:
Arizona Dispensary Marketing
Arkansas
Arkansas operates a tight medical program with approximately 40 dispensaries serving around 100,000 patients. Cultivators can't run public advertisements, dispensaries must stay 1,000 feet from schools, and all products require patient warnings. No consumption imagery allowed.
Who’s in Charge:
The Arkansas Medical Marijuana CommissionYour page:
Arkansas Dispensary Marketing
California
California remains the world's largest cannabis market, projected at around $4.7 billion despite some recent cooling off. The Department of Cannabis Control aims to reach audiences that are at least 71.6% over 21 years old with truthful ads. Interstate billboards are mostly banned, and don't even think about appealing to kids.
Who’s in Charge:
California Department of Cannabis ControlYour page:
California Dispensary Marketing
Connecticut
Connecticut started adult-use sales in January 2023, and they're learning as they go. The Department of Consumer Protection wants your audience to be at least 71.6% over 21, include health warnings, and stay 500 feet from schools. Keep it adult-focused and you're golden.
Delaware
Delaware just launched adult-use with 13 converted medical dispensaries and plans for 30 more. The Office of the Marijuana Commissioner recommends that you keep ads out of public spaces and focus on digital channels, as web, email, and SMS are your best options.
Who’s in Charge:
Delaware Office of the Marijuana CommissionerYour page:
Delaware Dispensary Marketing
Florida
Florida runs a medical-only show through the Office of Medical Marijuana Use, with over 900,000 registered patients and hundreds of dispensaries. You can only target registered patients, keep ads out of public view, and absolutely no medical claims you can't back up.
Who’s in Charge:
Florida Office of Medical Marijuana UseYour page:
Florida Dispensary MarketingOur guide:
Florida Office of Medical Marijuana Use
Georgia
Georgia runs a low-THC oil program for qualified patients through the Georgia Access to Medical Cannabis Commission. They serve over 25,000 patients through approximately 13 dispensaries. Advertising is somewhat limited; you can only really talk to registered patients.
Who’s in Charge:
Georgia Access to Medical Cannabis CommissionYour page:
Georgia Dispensary Marketing
Illinois
Illinois continues to set sales records, with over $2 billion combined in 2024 across more than 240 dispensaries. The Department of Financial and Professional Regulation doesn't mess around: no consumption shots, no targeting under-21s, no health claims, and stay 1,000 feet from schools.
Who’s in Charge:
The Cannabis Regulation Oversight OfficeYour page:
Illinois Dispensary MarketingOur guide:
The Cannabis Regulation Oversight Office
Louisiana
The Department of Health oversees Louisiana's medical program, and it keeps advertising extremely tightly. You get one website and on-site signage, that's it. No newspapers, billboards, radio, TV, or social media allowed. Personal possession is decriminalized, but no adult-use sales yet.
Who’s in Charge:
Louisiana Department of Health – Medical MarijuanaYour page:
Louisiana Dispensary Marketing
Maine
Maine's adult-use and medical markets fall under the Office of Cannabis Policy. You can't mislead anyone or advertise within 1,000 feet of schools. Health benefit claims are off-limits, and location-based mobile marketing is banned, too.
Who’s in Charge:
Maine Office of Cannabis PolicyYour page:
Maine Dispensary MarketingOur guide:
Maine Office of Cannabis Policy
Maryland
Maryland launched adult-use sales in July 2023 and is exceeding expectations—on track to hit $1 billion in sales. The Maryland Cannabis Administration has one of the strictest audience requirements: at least 85% of your audience must be over 21; no false claims, no appeals to minors, and no consumption imagery.
Who’s in Charge:
Maryland Cannabis AdministrationYour page:
Maryland Dispensary MarketingOur guide:
Maryland Cannabis Administration
Massachusetts
Massachusetts generated over $1.5 billion in adult-use cannabis sales in 2023, according to the Cannabis Control Commission. Like Maryland, they require at least 85% of your audience to be over 21, and include warnings on all content. Stay at least 500 feet from schools and avoid using symbols that appeal to minors.
Who’s in Charge:
Massachusetts Cannabis Control CommissionYour page:
Massachusetts Dispensary Marketing
Michigan
Michigan launched adult-use sales in December 2019 and is now one of the largest markets, projected to reach over $3.3 billion by 2024. The Cannabis Regulatory Agency is responsible for licensing and compliance. Standard rules apply: don't target minors, follow packaging guidelines.
Who’s in Charge:
Michigan Cannabis Regulatory AgencyYour page:
Michigan Dispensary MarketingOur guide:
Michigan Cannabis Regulatory Agency
Minnesota
Minnesota legalized adult-use cannabis in 2023 and established the Office of Cannabis Management to oversee its implementation. They're using licensing caps and a social-equity lottery to prevent oversaturation. No false health claims, nothing appealing to minors, and outdoor advertising is limited to two fixed signs on your property.
Who’s in Charge:
Minnesota Office of Cannabis ManagementYour page:
Minnesota Dispensary MarketingOur guide:
Minnesota Office of Cannabis Management
Missouri
Missouri legalized adult-use in late 2022 and quickly became a top recreational market. Around 350 licenses approved, and their advertising rules are more relaxed than most states; you can use cannabis imagery and run billboards, print, and digital as long as you avoid targeting minors and making false claims.
Montana
Montana's adult-use program started in January 2022 and quickly hit nearly $300 million in annual sales. The Cannabis Control Division, under the Department of Revenue, oversees the operation. They prohibit targeting minors and limit outdoor signage to whatever local ordinances allow.
Who’s in Charge:
Montana Cannabis Control DivisionYour page:
Montana Dispensary MarketingOur guide:
Montana Cannabis Control Division
Nevada
Nevada's adult-use market thrives on tourism; after all, Vegas is a global destination. The Cannabis Compliance Board wants your ads reaching audiences that are predominantly over 21, and they ban promotions on taxi tops and airport property.
Who’s in Charge:
Nevada Cannabis Compliance BoardYour page:
Nevada Dispensary MarketingOur guide:
Nevada Cannabis Compliance Board
New Hampshire
New Hampshire runs a Therapeutic Cannabis Program through the Department of Health and Human Services. It's a medical-only service, and public advertising is largely prohibited. You're basically limited to direct patient communications and education.
New Jersey
New Jersey launched adult-use in April 2022 and is approaching a billion in annual sales. The Cannabis Regulatory Commission requires age-restricted ads (21+), no health claims, and no advertising within 200 feet of schools or churches.
Who’s in Charge:
New Jersey Cannabis Regulatory CommissionYour page:
New Jersey Dispensary Marketing
New Mexico
New Mexico launched adult-use cannabis in April 2022 and saw strong tourism demand immediately. The Cannabis Control Division handles advertising rules, including the prohibition on targeting minors and the avoidance of false medical claims, which are standard requirements.
Who’s in Charge:
New Mexico Cannabis Control DivisionYour page:
New Mexico Dispensary MarketingOur guide:
New Mexico Cannabis Control Division
New York
New York’s adult-use market finally launched in late 2022 after legalization in 2021 and quickly gained momentum, more than 260 dispensaries reported over $1 billion in legal sales in 2024. The Office of Cannabis Management enforces some of the strictest marketing rules in the country: any TV, radio, print, digital, or event advertising must be age-restricted so at least 90 % of the audience is expected to be 21 or older, and ads can’t appear within 500 feet of schools, playgrounds, parks, day-care providers, or libraries. Every ad must include a prominent yellow-box warning (“For use only by adults 21 +…”) with poison-control information. Health or medical claims, cartoon graphics, slang, consumption imagery, and ads on public transit, billboards, or government property are all prohibited.
Who’s in Charge:
Office of Cannabis ManagementYour page:
New York Dispensary MarketingOur guide:
Office of Cannabis Management
North Carolina
North Carolina hasn't legalized medical or adult-use cannabis, but hemp-derived cannabinoids and low-THC products are allowed under their industrial hemp program. Advertising complies with general consumer protection laws, ensuring no misleading health claims are made.
Who’s in Charge:
North Carolina Industrial Hemp Pilot ProgramYour page:
North Carolina Dispensary Marketing
North Dakota
North Dakota operates a small medical program through the Department of Health and Human Services. Advertising is limited to registered patients; public promotions are restricted, and therapeutic claims are not permitted.
Who’s in Charge:
North Dakota Medical Marijuana ProgramYour page:
North Dakota Dispensary MarketingOur guide:
North Dakota Medical Marijuana Program
Ohio
Ohio approved adult-use in late 2023, with sales expected to start in 2025. The Division of Cannabis Control oversees the current medical program. Advertising rules are still being developed but are likely to mirror existing medical regulations.
Who’s in Charge:
Ohio Division of Cannabis ControlYour page:
Ohio Dispensary MarketingOur guide:
Ohio Division of Cannabis Control
Oklahoma
Oklahoma's liberal licensing created one of the most competitive medical markets in the country. The Oklahoma Medical Marijuana Authority requires age verification, prohibits health claims, and limits the size and placement of signage.
Who’s in Charge:
Oklahoma Medical Marijuana AuthorityYour page:
Oklahoma Dispensary MarketingOur guide:
Oklahoma Medical Marijuana Authority
Oregon
Oregon was one of the first to legalize adult-use (2015) and is regulated by the Oregon Liquor and Cannabis Commission. At least 70% of your audience must be over 21, and you must not make any false claims. Additionally, you must stay at least 1,000 feet from schools.
Who’s in Charge:
Oregon Liquor and Cannabis CommissionYour page:
Oregon Dispensary MarketingOur guide:
Oregon Liquor and Cannabis Commission
Pennsylvania
Pennsylvania has a sizeable medical program through the Department of Health. Adult-use has been proposed but not enacted yet. Advertising is limited to certified patients and caregivers; no public messaging or health claims are allowed.
Rhode Island
Rhode Island opened adult-use sales in December 2022 under the authority of the Cannabis Control Commission. Standard rules: don't target minors, respect distance restrictions from schools and churches, and include health warnings.
Who’s in Charge:
Rhode Island Cannabis Control CommissionYour page:
Rhode Island Dispensary MarketingOur guide:
Rhode Island Cannabis Control Commission
South Dakota
South Dakota's voter-approved medical program began sales in 2022 through the Department of Health. Advertising must be age-restricted, can't include therapeutic benefit claims, and must avoid visibility from schools or public playgrounds.
Vermont
Vermont launched adult-use sales in October 2022 with an emphasis on small, craft operators and sustainability. The Cannabis Control Board aims to have ads targeting predominantly 21+ audiences with no health claims or youth-oriented imagery.
Who’s in Charge:
Vermont Cannabis Control BoardYour page:
Vermont Dispensary MarketingOur guide:
Vermont Cannabis Control Board
Virginia
Virginia legalized adult-use possession in 2021 but delayed retail sales. They currently run a limited medical program through the Virginia Cannabis Control Authority. Advertising guidelines are still evolving, focused on preventing youth exposure and false claims.
Who’s in Charge:
Virginia Cannabis Control AuthorityYour page:
Virginia Dispensary MarketingOur guide:
Virginia Cannabis Control Authority
Washington
Voters approved adult‑use cannabis in 2012, and retail sales launched in 2014. Marketing is heavily regulated to protect youth: ads can’t target minors, must avoid health claims, and must be placed away from schools and other areas where children gather. The Washington State Liquor & Cannabis Board (WSLCB) enforces advertising rules under WAC 314‑55‑155 and RCW 69.50.369 to ensure public health and prevent marketing that targets youth.
Who’s in Charge:
Washington State Liquor & Cannabis Board (WSLCB)Your page:
Washington Dispensary Marketing
Wisconsin
Wisconsin has not legalized adult‑use cannabis; retailers mainly sell hemp‑derived products like CBD or Delta‑8 THC. Dispensaries must comply with state and federal regulations. The Department of Agriculture, Trade, and Consumer Protection (DATCP) oversees hemp production, while the USDA enforces THC testing and reporting. Advertising rules are limited, but businesses should refrain from making unsubstantiated health claims and adhere to FDA guidelines. Delta‑8 products must contain less than 0.3 % Delta‑9 THC, originate from licensed hemp growers, include accurate labeling and warnings, and undergo testing.